Corporate Vision System®

Futurise the organisation.
10x your future.

Corporate Vision System®
Our Corporate Vision System® is our methodology and programme to help organisations to ENVISION the future by creating and innovating four crucial components of organisational design: The Corporate Vision, brand creation, business model innovation and organisational culture.

Futurise the organisation. 10x your future.

Corporate Vision® Programme
Our Corporate Vision System® helps organisations to ENVISION the future by innovating and aligning four crucial components of the strategy and organisational design: The Corporate Vision, brand creation, business model innovation and organisational culture.

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Corporate Vision System®.

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Corporate Vision®.
Invent the future.

We have specialised in Corporate Vision® for over 30 years and have invented the most sophisticated tools to assist our clients in creating future strategies. Our visioning process discovers new paradigms, creates new products, services and markets and reinvents companies to be true innovators in an exponential and sustainable future.

We start our programme by developing a map of your Present State (existing situation) as an organisation and then reimagine your future vision and corporate concept to create the Future State.

We bridge the gap between the two by innovating your brand, business model, and organisational culture to disrupt markets of the future while reinforcing your existing business in the process.

BrandCommunication

Build a Visionary Brand.

We have created and built some of the world’s biggest brands. We use branding to generate a powerful image of your future vision and communicate it to all stakeholders. Our brands create powerful emotions and feelings that energise people to support the organisation in achieving its new future.

Our Creative Studios are experts at creating, designing, managing and building visionary global brands, brand portfolio growth and future narratives as an integral part of your strategic vision, business model and go to market strategy.

Business Model

Innovate Business Model.

The new Corporate Vision and strategy will indicate required initiatives to innovate the organisation, its products, services and business model.

We innovate your business model, develop new disruptive propositions, create new market categories and future cash engines using our tools, expertise and start-up network ecosystem.

In our projects, we use the power of our Ventures Lab, our innovation ecosystem, to explore the potential of exponential technologies, start-ups and future business models.

culture

Align Vision with Culture & Organisation.

Corporate vision and culture are enablers or obstacles to enterprise innovation and progress.

Using our VisionOS®, we diagnose the ‘health’ of your existing vision to prepare your journey for positive strategic and cultural change and create a truly visionary company and purposeful brand.

Corporate Vision System®.

1111

Corporate Vision®.
Invent the future.

We have specialised in Corporate Vision® for over 30 years and have invented the most sophisticated tools to assist our clients in creating future strategies. Our visioning process discovers new paradigms, creates new products, services and markets and reinvents companies to be true innovators in an exponential and sustainable future.

We start our programme by developing a map of your Present State (existing situation) as an organisation and then reimagine your future vision and corporate concept to create the Future State.

We bridge the gap between the two by innovating your brand, business model, and organisational culture to disrupt markets of the future while reinforcing your existing business in the process.

BrandCommunication

Build a Visionary Brand.

We have created and built some of the world’s biggest brands. We use branding to generate a powerful image of your future vision and communicate it to all stakeholders. Our brands create powerful emotions and feelings that energise people to support the organisation in achieving its new future.

Our Creative Studios are experts at creating, designing, managing and building visionary global brands, brand portfolio growth and future narratives as an integral part of your strategic vision, business model and go to market strategy.

Business Model

Innovate Business Model.

The new Corporate Vision and strategy will indicate required initiatives to innovate the organisation, its products, services and business model.

We innovate your business model, develop new disruptive propositions, create new market categories and future cash engines using our tools, expertise and start-up network ecosystem.

In our projects, we use the power of our Ventures Lab, our innovation ecosystem, to explore the potential of exponential technologies, start-ups and future business models.

culture

Align Vision with Culture & Organisation.

Corporate vision and culture are enablers or obstacles to enterprise innovation and progress.

Using our VisionOS®, we diagnose the ‘health’ of your existing vision to prepare your journey for positive strategic and cultural change and create a truly visionary company and purposeful brand.

Corporate Vision System® process.

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Corporate Vision System® process.

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For the Visioning Programme, we use our VisionOS® tool as a working framework to guarantee that all the parts of the organisation are aligned during the vision, culture creation, and implementation. We also use our corporate foresight tool GLOGO® to identify megatrends and disruptions and support the vision creation process.

For the Visioning Programme, we use our VisionOS® tool as a working framework to guarantee that all the parts of the organisation are aligned during the vision, culture creation, and implementation. We also use our corporate foresight tool GLOGO® to identify megatrends and disruptions and support the vision creation process.

Our visioning, culture & strategy tools.

The VisionOS® defines corporate vision and culture as the operating system of organisations providing a new way to define, manage and innovate your current vision to prepare your journey for positive strategic and cultural change, creating a truly visionary company.

GLOGO® is our unique framework to monitor global complexity and make sense of our interconnected world. GLOGO® helps our clients anticipate future challenges and opportunities to reduce uncertainty, improve governance and maximise leadership.

Our visioning, culture & strategy tools.

The VisionOS® defines corporate vision and culture as the operating system of organisations providing a new way to define, manage and innovate your current vision to prepare your journey for positive strategic and cultural change, creating a truly visionary company.

GLOGO® is our unique framework to monitor global complexity and make sense of our interconnected world. GLOGO® helps our clients anticipate future challenges and opportunities to reduce uncertainty, improve governance and maximise leadership.

Corporate Vision System®
Case Studies

CANAL+
Re-inventing a media company’s business model for the future.

Pay TV broadcaster CANAL+ was going to be disrupted by Netflix and new streaming technologies. We created Yomvi, a new streaming service, brand and business model that delayed the launch of Netflix in Spain and turbocharged Canal+ transformation to digital. Yomvi provided a new growth engine and a culture of innovation, culminating in the successful sale of CANAL+ to Telefonica for $1billion. Our innovation work was instrumental to realise the full business value of CANAL+ leading to the sale.

Iberdrola/Scottish Power
Re-inventing THE FUTURE OF ENERGY.

We helped Iberdrola envision a sustainable energy future, over 20 years ago, providing a crucial strategic time advantage over its global competitors. We developed a new Corporate Vision®, brand strategy, business model innovation and cultural programme to transform Iberdrola into a ‘caring and trusted brand’, that builds sustainable energy solutions for its customers and society. Iberdrola today is one of the world’s leading energy firms and a renewable energy leader with a market value of €60 billion, 35,000 employees and over 30 million customers across the globe.

Explore more.

Explore more.

Create Future Vision & Strategy
Invent the Future.
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Win the Brand Wars®
Build a Visionary Brand.
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Ventures Lab. Accelerate Growth
Innovate Business Model.
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Organisational Culture Managemen
Align Culture & Organisation.
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