Category: Blog

BRANDING | BRAND EU, the European Union Brand Centre: making the EU brand cool!

Created by Corporate Vision and the think tank Gold Mercury International in 2014, BRAND EU, the European Union Brand Centre, is the independent brand marketing champion of the EU. Located at the Corporate Vision offices in London’s Mayfair, BRAND EU works towards creating an exciting EU brand identity and vision that connects with citizens and the rest of the world. Via its research and various programmes, BRAND EU aims to clarify what the EU really is (a bastion of stability), shed light on its critical role in the world, and stimulate unbiased discussions concerning where the EU needs to go and what it must evolve into (vision).

NATION & CITY STRATEGIES | Geovision & Future City® Sustainable urban models for smarter cities and territories

Geovision – Future City® is Corporate Vision’s specialist approach to develop the potential of territories, cities, regions, nation brands and key national and regional assets and industry verticals. Geovision® includes a unique set of tools that integrates the fields of strategic vision, urban planning, identity development, business model innovation, trade & investments and communications in a holistic, visionary and implementable product.